Opening Session: Pool Betting and Lotteries: Meeting in the Middle

• How can Tote betting operators and lotteries learn from each other

• How can lotteries and Tote operators cooperate more on product development across horseracing and sport

Second Session: Unleashing the Power of the Pool

• World Pool growth and opportunities

• Development of Sports Pools Products

Third Session: Presenting horseracing betting to the next generation

• Presenting racing in action (new TV series, docuseries)

• The data behind the sport and how to utilise it